Service Area: Sales & Marketing
Client Type: B2B Industrial Manufacturing Portfolio Company
Service Provider Type: Digital Marketing Firm
Industry: Manufacturing
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The Need
Website, Digital Marketing Overhaul
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A B2B industrial manufacturing portfolio company needed a new digital marketing firm to rebuild its outdated website and manage ongoing digital marketing efforts such as SEO, PPC and Google AdWords. They required a firm experienced with small to medium-sized businesses, especially in the industrial sector. |
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The Challenge
Digital Transformation for Business with Limited Internal Expertise
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With a largely unsophisticated IT and marketing department, the company needed extensive support and guidance throughout the digital transformation. The firm also sought a provider familiar with its CRM system, Zoho and preferred a Midwest-based partner to align with its location. |
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How BluWave Helped
Introducing a Specialized Digital Marketing Firm
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BluWave connected the portfolio company within 24 hours with a shortlist of digital marketing firms experienced in B2B industrial manufacturing. These firms were adept at working with small to medium-sized businesses and provided the necessary hand-holding and expertise in website rebuilds and digital marketing management. |
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The Result
Enhanced Online Presence, Improved Digital Marketing
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The selected digital marketing firm successfully rebuilt the company’s website and implemented comprehensive digital marketing strategies. This led to improved online visibility, increased engagement, and better alignment with their business goals, ultimately driving growth and efficiency. |
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