Business Intelligence & Analytics: What is it?
Business intelligence and analytics is a key facet of modern-day business building. “BI gives you the ability to dig deeper in to all the operations of your business to track KPIs and other metrics, which can then help you steer your business,” says Houston Slatton, BluWave’s head of technology. Leaders at private equity firms, portfolio companies and private and public companies use data to answer questions about their business. This could give them a better understanding of their customer...